The majority of the Texas population now lives in urban areas. In rural areas, the
traditional Extension audience prefers to receive Extension information at an Extension
meeting, from a county agent??s visit to the farm, or a farm demonstration. A rural county
Extension agent can invite their target audience to a seminar and probably have almost
the entire audience attend. In an urban county, most county Extension agents would not
even have a location large enough to hold their target audience. The Extension
seminar/meeting model has been successful for many years and will continue to meet the
needs of the rural Extension audience and most urban audiences. To determine the
preferred delivery method in an urban audience and test the delivery method for gain in
knowledge, participants at two garden seminars were asked to complete a questionnaire
after attending breakout sessions about landscape maintenance practices. The same
information was delivered by different methods; newspaper, television, Extension fact
sheet, and a presentation. Participants were asked questions about what they learned in
each session, how they preferred to received information, what was their primary source
for information, how they perceived their landscape knowledge expertise before and
after treatment, and about their past contact with Extension. Results indicate a gain inknowledge from newspaper, video, fact sheet, and presentation; most participants
preferred and were receiving most information about landscape maintenance from print
media particularly newspaper; participants who perceived their expertise as high before
and after the treatment scored higher on the landscape knowledge test; and over half the
participants had some previous contact with Extension. The results may be used to guide
urban county Extension agents to select education delivery methods to effectively
deliver best management practice information to homeowners about landscape
maintenance.
| Identifer | oai:union.ndltd.org:tamu.edu/oai:repository.tamu.edu:1969.1/2282 |
| Date | 29 August 2005 |
| Creators | Woodson, Dorothy McDaniel |
| Contributors | Lawver, David E., Lindner, James R. |
| Publisher | Texas A&M University |
| Source Sets | Texas A and M University |
| Language | en_US |
| Detected Language | English |
| Type | Book, Thesis, Electronic Record of Study, text |
| Format | 1926311 bytes, electronic, application/pdf, born digital |
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