The aim of the diploma thesis is to identify the key risk factors in the process of internationalization of small and medium-sized enterprises, thus the process of penetrating into the Chinese market. The thesis includes analysis of the current state in the Chinese market, complemented by a survey. Based on the results of the research, key risks and barriers influencing Czech SMEs in entering the Chinese market were identified. Also measures to these risks and the typical barriers were proposed to help businesses eliminate them.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:179488 |
| Date | January 2014 |
| Creators | Sedláková, Lucie |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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