This thesis deal with organic agriculture and the demand for its products in the municipalities of different sizes in Moravia. Consumer behavior and demand for organic products was the aim of the questionnaire in the region. The questionnaire consisted of 18 questions and was completed by 150 respondents. The data obtained have been properly evaluated and processed into graphs. The results of the survey respondents the average awareness of organic food. After evaluation of the results have shown the organic foods most commonly buy women aged 19-35 years of Brno-country district with secondary education finished with an income of 10 000-19 999 Czk. Consumers of organic food shall be considered as expensive and their higher price is a major restriction to their purchase. They often buy vegetables, fruits and dairy products. Organic food they buy in specialized stores and health food stores, about once a month and these foods will spend the amount of 501-1 000 Czk.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:362315 |
| Date | January 2016 |
| Creators | Skupenová, Zuzana |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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