Topic of this thesis is a retail network and its development in the Czech Republic. Ahold Czech Republic, Inc. Operating hypermarkets Albert was chosen as a subjekt of study. Hypermarket study is applied on is in city of Hradec Kralove and analyzed area is Hradec Kralove county. The work consists of several parts. The first part is theoretical background, where characterization of the concept that are Essentials for the understanding of the topic is being described. Described terms are such as trade, retail trade, retail stores, hypermarket. Another section is devoted to the developmental stages of retail trade in the Czech Republic, as the name of work states. The third part focuses on Ahold Czech Republic Inc., competing chaos such as Kaufland Czech Republic and Tesco Stores CR, and also on the subjekt of this thesis hypermarket in Hradec Kralove. In this charter there is a comparsion of individual chaos as well as description of strenghts and weaknesses, price analysis is being applied, comparison of cash registers, hadnling times and services of individual hypermarkets are included as well. Another part is the iscussion of the results, where comments on individual analyzes are being applied. The thesis also includes a surfy and proposals for action. The last part is the conclusion that closes my thesis.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:260057 |
| Date | January 2016 |
| Creators | Lán, Tomáš |
| Contributors | Šálková, Daniela, Lukáš, Lukáš |
| Publisher | Česká zemědělská univerzita v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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