Málek, L. Strategic Analysis and Plan of a Selected Enterprise. Diploma thesis. Brno: Mendel University in Brno, 2015. The text describes strategic tools that are useful for strategic management of companies. This thesis also includes general recommendations regarding the use of strategic analysis. Part of this work is the selection of an enterprise and an analysis of current situation of the enterprise. The text describes the proposal for the use of specific strategic steps for the selected enterprise. The diploma thesis could serve as a source of information for real companies and entrepre-neurs.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:249710 |
| Date | January 2015 |
| Creators | Málek, Lukáš |
| Source Sets | Czech ETDs |
| Language | English |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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