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Strategic Service Innovation: A Human-Centered Mixed-Methods Approach

Increasing socio-technological complexity and ongoing environmental and social changes make it difficult to choose suitable approaches in today's innovation endeavors. Explorative and agile methods are increasingly used to reach out for disruptive innovations under uncertainty. However, feasibility of pioneering projects in business-critical contexts faces limitations in regulated branches. This doctoral thesis aims at contributing to service innovation research using a mixed-methods approach, being applied to several domains. Strategic Service Innovation (SSI) aspires to create novel digital service concepts ranging from radical technical innovations to business model pivoting.

Identiferoai:union.ndltd.org:uni-osnabrueck.de/oai:osnadocs.ub.uni-osnabrueck.de:ds-202201125817
Date12 January 2022
CreatorsKrüger, Nicolai
ContributorsProf. Dr. Frank Teuteberg, Prof. Dr. Oliver Thomas
Source SetsUniversität Osnabrück
LanguageEnglish
Detected LanguageEnglish
Typedoc-type:doctoralThesis
Formatapplication/pdf, application/zip
RightsAttribution 3.0 Germany, http://creativecommons.org/licenses/by/3.0/de/

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