This master thesis focuses on the planning of a coffeehouse in the city of Almaty in the Republic of Kazakhstan. The goal of this work is to discover the costs required to start such a coffeehouse and to estimate the return on the entire investment by incorporating mathematical methods. The main tools used are: methods based on the theory of decision and project management theory. Moreover, this thesis shows the way the precision of mathematical methods can be used when planning a project in the sphere of gastronomy. During the preparation of the business plan, requirements were set for location and qualities of employees. Further, all steps necessary for opening the coffeehouse were specified, together with an analysis of resources, costs and time for the project. By incorporating several methods of the theory of multicriterial decision making, the most favourable location for the coffehouse was found. In order to offer quality service, the best employees were also identified. Based on these results, a financial analysis and return on investment were calculated.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:72242 |
| Date | January 2010 |
| Creators | Ilyayeva, Yana |
| Contributors | Fiala, Petr, Flusserová, Lenka |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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