This diploma thesis is focused on the identification of cultural values in IKEA Brno, compared to a situation in a small campany Lino s.r.o. The research is based on a detailed analysis of situation in the company and its company culture with subsequent interrogation methods, namely by VSM94 method, minds maps and personal interview. The output of this diploma thesis should be a list of concrete steps, which is possible to implement in IKEA Brno.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:222558 |
| Date | January 2010 |
| Creators | Logara, Vanja |
| Contributors | Zedníček, Stanislav, Rašticová, Martina |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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