The Diploma theses is about business plan. I talk about functions, types and common mistakes that are made during the plan writing. Next section is about joint venture, elevator pitch and plan structure itself. In the practical part I write about strategy of Russian company, that wants to expand to the Czech republic with the wood houses. I analyze demand, competition and describe our marketing strategy and how to succeed in Czech real estate market.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:16780 |
| Date | January 2009 |
| Creators | Bečvarovská, Klára |
| Contributors | Dvořáček, Jiří, Schuster, Karel |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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