This project investigates shaping the design practice of a trans-disciplinary creative agency through engagement with research and prototyping. The intention has been to identify and test prototyping processes that permit the generation of novel technological and design solutions that are then recognised as valuable to the project clients. The project research explores a central question in the prototyping of new design solutions. That of who is given access to the prototyping processes and how this affects the efficacy and relevance of the processes and the acceptance of the results. The project research describes three successive modes of engaging complex client bodies in innovative designs encompassing customer service in new spatial configurations. The first mode takes client representations at face value, the second engages the wider client in workshops, and the third involves the wider client in the inclusive design of full-scale prototypes. The findings su ggest that the tangible outcomes of a prototyping process can act as uniquely valuable bridges for introducing and testing new design solutions for clients. These processes help reduce the perceived risk of innovation and promote conversation and dialogue among the diverse and often non-aligned project participants. The project describes ways in which this setting up of the prototyping processes can also contribute significantly to the nature and value of the design outcomes. The prototyping process can begin to act as an idea generator and catalyst. The processes can focus all those involved in contemplating the value of innovation rather than the expressing of concern over the risks involved in addressing change.
| Identifer | oai:union.ndltd.org:ADTP/211505 |
| Date | January 2008 |
| Creators | Trudgeon, Michael, Michael@crowd.com.au |
| Publisher | RMIT University. Architecture & Design |
| Source Sets | Australiasian Digital Theses Program |
| Language | English |
| Detected Language | English |
| Rights | http://www.rmit.edu.au/help/disclaimer, Copyright Michael Trudgeon |
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