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客家電視台非新聞性節目呈現客家文化內涵指標之建構 / Construction of indices of Hakka cultural implication presented in non-news programs on Hakka tv

客家電視台是台灣第一個以族群文化為主體的電視頻道,客家電視台節目在客家文化內涵上的表現,對於客家族群文化的發展、觀者的判斷以及整個文化社會的動態發展來說,更有著莫大的影響力。有鑑於此,本研究運用修正式德非法,進行客家電視台非新聞性節目呈現客家文化內涵指標之建構,並利用統計分析方法歸納出指標整體面向,而後邀請專家學者輔以深度訪談,以提出客家電視台於節目呈現上之建議。期望本研究所得之結果,可以提供未來客家電視節目製作之參考,在收視率數字的檢視之外,作為評估客家電視台節目對於客家文化的價值與意義之思考。 / This study aims to explore the prospects of context of Hakka TV programs. Hakka TV is the first channel which takes ethical culture as subject. The cultural implications of Hakka TV programs, therefore, have enormous influences on the development of Hakka culture, the cultural judgment of audience, and the dynamics of society. However, compared with audience rating, the value and meaning of Hakka TV programs are still under-examined. For this purpose, in this study Modified Delphi Method and in-depth interview with related experts were conducted in order to construct factors and indices of Hakka cultural implications. The construction is based on non-news programs of Hakka TV for prospective programs production.

Identiferoai:union.ndltd.org:CHENGCHI/G0094941011
Creators盧燕萍, Lu, Yen Ping
Publisher國立政治大學
Source SetsNational Chengchi University Libraries
Language中文
Detected LanguageEnglish
Typetext
RightsCopyright © nccu library on behalf of the copyright holders

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