This thesis explores the global-local interplay among three key players, which are Hollywood, the Chinese government, and Chinese film industry, by analyzing representations of China and Chinese culture in three kinds of modes of film cooperation between Hollywood and China in the era of globalization. Drawing on both the analysis of three factors respectively and the elaboration of tripartite push-and-pull, a spectrum of film collaboration has been built to find out how the leveraging powers work, indicating that the images of China in selected films manifest a shared cultural identity that is hybridized and market-friendly. By further discussing China’s position in the global competition, it reveals China’s ambition to brand itself as a global media power instead of a media capital.
| Identifer | oai:union.ndltd.org:GEORGIA/oai:scholarworks.gsu.edu:communication_theses-1123 |
| Date | 20 August 2017 |
| Creators | Song, Zhewen |
| Publisher | ScholarWorks @ Georgia State University |
| Source Sets | Georgia State University |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | Communication Theses |
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