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The effects of website personalization on user intention to return through cognitive beliefs and affective reactions

published_or_final_version / Business / Doctoral / Doctor of Philosophy

  1. 10.5353/th_b4175794
  2. b4175794
Identiferoai:union.ndltd.org:HKU/oai:hub.hku.hk:10722/57593
Date January 2009
CreatorsWang, Ying., 王莹.
ContributorsYen, BP
PublisherThe University of Hong Kong (Pokfulam, Hong Kong)
Source SetsHong Kong University Theses
LanguageEnglish
Detected LanguageEnglish
TypePG_Thesis
Sourcehttp://hub.hku.hk/bib/B41757944
RightsThe author retains all proprietary rights, (such as patent rights) and the right to use in future works., Creative Commons: Attribution 3.0 Hong Kong License
RelationHKU Theses Online (HKUTO)

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