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The Influence of the Culture dimension ‘Power Distance’ on product choice: A Cross Cultural Exploration of Effects of Country of Origin on the Choice of Branded Products

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Identiferoai:union.ndltd.org:LACETR/oai:collectionscanada.gc.ca:OGU.10214/4003
Date14 September 2012
CreatorsCordeiro Socha, Adriana
ContributorsMcKenzie, Brent
Source SetsLibrary and Archives Canada ETDs Repository / Centre d'archives des thèses électroniques de Bibliothèque et Archives Canada
LanguageEnglish
Detected LanguageEnglish
TypeThesis

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