In this thesis, I explore and critique the content of the fashion teen magazine CosmoGirl. Through a bricolage of methods, I examine the magazine's representation of teen femininity and compare it to the editor's "pro-feminist" initial goal and intended social role for the publication. / Drawing upon previous studies, and linking my findings to established theories, I analyze the possible relationship between the publication's content and the influence this media genre has on the social development of young women. / My research findings show that CosmoGirl's portrayal of femininity is stereotypical, patriarchal and unrealistic and that such representation perpetuates negative and destructive feelings in young women. / In my discussion, I explore possible reasons for the lack of representation of the editor's goal for the magazine within the magazine's overall discourse. I also discuss the importance of media literacy in education as a means to alter today's media, so its representation of women becomes truthful.
| Identifer | oai:union.ndltd.org:LACETR/oai:collectionscanada.gc.ca:QMM.116127 |
| Date | January 2009 |
| Creators | Chaparro, Lara I., 1977- |
| Publisher | McGill University |
| Source Sets | Library and Archives Canada ETDs Repository / Centre d'archives des thèses électroniques de Bibliothèque et Archives Canada |
| Language | English |
| Detected Language | English |
| Type | Electronic Thesis or Dissertation |
| Format | application/pdf |
| Coverage | Master of Arts (Department of Culture and Values in Education.) |
| Rights | All items in eScholarship@McGill are protected by copyright with all rights reserved unless otherwise indicated. |
| Relation | alephsysno: 003133190, proquestno: AAIMR67072, Theses scanned by UMI/ProQuest. |
Page generated in 0.0019 seconds