This study identifies how an electronic journal can be established and implemented in the textile and apparel field. The study considers, <a href="http://www.tx.ncsu.edu/jtatm"> Journal of Textile & Apparel Technology & Management </a>as an innovation in the textile and apparel field, and analyzes electronic media as a way of disseminating information to scholarly and industrial communities in a better way. This study documented the process of establishing the electronic journal, and also provides the importance of a feedback loop to provide inputs for future journals. The readership behavior of the journal, including unique visits, repetitive visits, hits (page impressions), geographic location of the readers/visitors, entry page, was examined with the help of log files collected from College of Textiles and Sitestats, a UK based company. Issue analysis (volume 1, issues 1-4, volume 2, issue 1) was compared with previous issues and the results were related to Rogers? Model of the Innovation-Decision process (1995) and proved that JTATM is an innovation in the textile and apparel field.
| Identifer | oai:union.ndltd.org:NCSU/oai:NCSU:etd-06052002-122458 |
| Date | 07 June 2002 |
| Creators | Jagannathan, Balachandar |
| Contributors | Dr.Peter R. Wurman, Dr.Michelle R. Jones, Dr.Nancy L. Cassill |
| Publisher | NCSU |
| Source Sets | North Carolina State University |
| Language | English |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://www.lib.ncsu.edu/theses/available/etd-06052002-122458/ |
| Rights | unrestricted, I hereby certify that, if appropriate, I have obtained and attached hereto a written permission statement from the owner(s) of each third party copyrighted matter to be included in my thesis, dissertation, or project report, allowing distribution as specified below. I certify that the version I submitted is the same as that approved by my advisory committee. I hereby grant to NC State University or its agents the non-exclusive license to archive and make accessible, under the conditions specified below, my thesis, dissertation, or project report in whole or in part in all forms of media, now or hereafter known. I retain all other ownership rights to the copyright of the thesis, dissertation or project report. I also retain the right to use in future works (such as articles or books) all or part of this thesis, dissertation, or project report. |
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