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A Study of technology strategy for IT high-tech start-ups located in Tainan Science-based Industrial Park with IC design industry

Abstract
As we know, Taiwan¡¦s software and system application industries are facing severe challenge and great impact under current worldwide crisis and depression. However, the know-how IC design companies became main supporters of Taiwan IC industry already. In view of this, those high-tech IC design houses must surpass others in their organization and management. This research report tried to summarize those deeds to benefit others.
The sponsors of this research are Etrend Electronics and Himax Technologies, which based on Tainan Science Park. Entrend Electronics is focus on DSP IC design, and Himax is producer of TFT-LCD component.This study will separate three sub-reports to describe following subjects: company¡¦s organization, company¡¦s goal and strategy, and core technology and product development. Besides,this study will also discuss the difference between those two companies from two points of view: why setup IC design house and the variance of technical strategy.
This study reveals following new discoveries: 1. the sponsors are new tech followers, 2. The sponsors gain new tech via internal R/D, 3. Parent company or business group is userful for acquiring technology, 4. Patent is a way to protect core technology, but it is not best way, 5. HR will effect technical organization, 6. Quick market¡¦s occupation and product variance are company¡¦s product strategy, 7. No sponsors emphasize knowledge management.
Finally, based on the research findings, this study proposes conclusions and suggestions for managers or entrepreneurs in the directions of strategy planning and decision-making.

Identiferoai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0212103-125734
Date12 February 2003
CreatorsWang, Chung-Yao
ContributorsFen-Hui Lin, Yi - Min Tu, Ping-Yi Chao
PublisherNSYSU
Source SetsNSYSU Electronic Thesis and Dissertation Archive
LanguageCholon
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0212103-125734
Rightsnot_available, Copyright information available at source archive

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