The goodness of group buying is consumers can buy product with lower price, and seller can reduce the bargain cost by collecting orders. But it is hard to be realized in the mall. A recent survey shows most everyone has his own mobile device. In this research, we organize a mobile P2P network by exchanging between two mobile devices. We propose a system for consumers and sellers to exchange group buying information.
In Mobile P2P Network environment, group buying initiator is hard to decide the best timing to end the group buying. Because buyers can easily participate or leave the group buying group, and initiator may not know the exactly how many buyers participate the group buying. So we simulate a virtual mall with the realistic data and try to find the suitable group buying model in this environment. Then we examine if participation externality effect, price drop effect and ending effect will appear in this model. Finally, we observe the trend of the number of buyers in group buying to suggest the group buying ending time.
The research result indicates that participation externality effect and price drop effect still appear in the Mobile P2P Network environment. But ending effect is not obvious. Because the group buying information is distributed by participating buyers, the distribution will affect the trend of participation and participation externality effect. With suggestion of the system, initiator will not waste much time to wait few participations, and participators can reduce the time cost.
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0213109-095505 |
| Date | 13 February 2009 |
| Creators | Liu, Jun-jie |
| Contributors | Bingchiang Jeng, Chia-mei Chen, Wei-Bo Lee, Yuh-Jiuan Tsay |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | Cholon |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0213109-095505 |
| Rights | not_available, Copyright information available at source archive |
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