As the growth of internet, the E-commerce has become a global business trend. Under this globalization of the e-economy, the international value chains, such as the division of labor, force the domestic enterprises such as manufacturing and service industries to face this great challenge in recent years. The reason why the information technology(IT) services industries are flourishing for past few years is due to they can provide a combination between professional knowledge and information technology for improving enterprises¡¦ international competiveness to gain excess-profit. However, the market in Taiwan is too limited to survive for those service providers. Under such highly competitive market, the services industries have made a drop in making profits. In order to sustain technological leadership to maintain a stable market place, how to integrate inter limited resources becomes a key factor to gain business improvement.
This study will be the case for the study, the first industrial survey, a systematic insight into the company's resources, markets, technology, organizational structure and found that the company's strengths, weak, facing the threat of competition and opportunities for further growth. Organizational model and then explore the sale of better mode of change and corporate resources to business organizations, the impact of sales and marketing organizations before and after changes in sales performance for the effect of changes in sales organization, summed up the following conclusions:
1, The IT services industry sales organization designed based on strategic objectives and characteristics of its Selling Motion designed.
2, Sales organization of IT services industry transformation, the enterprise intangible resources of personnel and organizational skills that affect business sales organizations key to the success of the transformation factor.
3, Sales organization of IT services industry transformation, that need to design model according to their characteristics to be adjusted business performance assessment methods.
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0628109-221836 |
| Date | 28 June 2009 |
| Creators | Chu, Kang-wei |
| Contributors | Ming Rea Kao, Pei How Huang, Tsuang Kuo |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | Cholon |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0628109-221836 |
| Rights | not_available, Copyright information available at source archive |
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