Along with the popularity of the financial industry¡¦s becoming more and more free, large and international, the merging of banking industries becomes the inevitable trend. This research applied the resource-based theory to conduct a case study of merging of public banks by means of the qualitative research so as to understand the financial revolution policy of the financial governmental department and the comprehensive development of the banks studied. This research also focused on the study if the surviving bank made great use of ¡§resources¡¨ to connect with performances & generate the merging synergy.
In this research, the main motivation of merging of banks lies in the managing efficacy of economies of scale and economies of scope and the external growth of incorporation can be reached by that. The key factors of successful merging for Bank of Taiwan and Central Trust of China lied in the low homogeneity, fair complementary financial business as well as the excellent base of management.
¡§Resources¡¨ are the key point of incorporation competitive advantage. By the mutual cooperation of capacity renewal and extension, incorporation can make growth and profit as well as reduce the managing risk. Accordingly, the construction and accumulation of resources is the primary consideration of the strategic decision-makers.
This research not only justified the effectiveness of the rise in the corporation competitive advantages by ¡§resources¡¨ but also richened the versatility of the resource-based theory.
The conclusion of this research was as follows.
1. The merging of Bank of Taiwan and Central Trust of China could enhance the competitive advantages of Bank of Taiwan, develop the managing synergy and achieve the external growth.
2. The merging of Bank of Taiwan and Central Trust of China had the positive assistance in enhancing the economies of scale and extending the economies of scope for Bank of Taiwan.
3. The merging of Bank of Taiwan and Central Trust of China made the application of Bank of Taiwan¡¦s incorporation resources and the connection with performances more efficiently as well as reduced the management cost.
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0815108-143928 |
| Date | 15 August 2008 |
| Creators | Ou, Mei-Rong |
| Contributors | So-De Shyu, Ming-Rea Kao, Pei-How Huang, Dong-Jenn Yang |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | Cholon |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0815108-143928 |
| Rights | not_available, Copyright information available at source archive |
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