Abstract
Rural Tourism was first found in Europe in the 19th century; Industrialization coupled with the market economy had accelerated urbanization process and brought negative effects, which created an atmosphere of intense competition, leading to urban residents long for the quiet rural life and beautiful countryside.  Rural tourism development is so striking, inseparable from its particular historical background. Since more than a century of industrialization and urbanization process accelerates and the economic and political status of rural undergone great changes. In particular, in the last 50 years, because of technological advances, production continues to improve, but agricultural labor demand declined at the same time.  The relocation of population in many rural areas, leads to depression of rural services and rural communities in decline. With the move of young people, rural aging has become increasingly prominent. Development issues in rural areas attracted the attention of Western governments of developed countries, while the development of tourism and rural economic structure to change an important way.
Ping Tung industry is rich in resources, and in recent years, urbanization and recreational needs of pressure, Industry and Tourism of vigorous growth. This study explored cases around the world for the rural tourism development and strategy, through France, England, UK, Germany and other rural tourism development strategies and models of case analysis, induction suitable for a rural tourism development in Ping Tung County, The results displays that the county¡¦s rural tourism development is in line with modern green tourism, environmental protection and tourism trends in the world of national tourism policy for the current major driving directions. In the future, Ping Tung County, needs to establish the development of village tourism brand, the government initiates to promote counseling, and with the whole city and the county of Ping Tung County and Tourism marketing strategy to achieve sustainable tourism development in Ping Tung County, Ping Tung County can look forward to the development of rural tourism by attracting foreign experience to come to Taiwan, and also increases the visibility of ping Tung county in the world.

Identiferoai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0906110-154217
Date06 September 2010
CreatorsChiu, Ming-chang
ContributorsBo-wen Jeng, Guang-hua Chen, Ji-hwa Wu, Ying-fang Huang
PublisherNSYSU
Source SetsNSYSU Electronic Thesis and Dissertation Archive
LanguageCholon
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0906110-154217
Rightsrestricted, Copyright information available at source archive

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