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Recall and recognition of brand-modified product placement in movies /

Thesis (M.A.)--Brigham Young University. Dept. of Communications, 2006. / Includes bibliographical references (p. 48-55).

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/179780315
Date January 2006
CreatorsAnderson, Caitlin,
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish
TypeElectronic dissertations. Dissertations, Academic.
SourceCLICK HERE for online access

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