The predictive and descriptive efficacy of five evaluation models in diverse consumer decisional environments /

Description

Thesis (Ph. D.)--Ohio State University, 1976. / Includes vita. Includes bibliographical references (leaves 154-162). Available online via OhioLINK's ETD Center.

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1. http://rave.ohiolink.edu/etdc/view.cgi?acc%5Fnum=osu1261492193

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Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/2551062
Date	January 1976
Creators	Walton, John Reed,
Source Sets	OCLC
Language	English
Detected Language	English
Source	Connect to resource