Happy meals, happy parents food marketing strategies and corporate social responsibility /

Description

Thesis (Ph.D.)--Michigan State University. Communication Arts and Sciences - Mass Media, 2008. / Title from PDF t.p. (viewed on Mar. 30, 2009]) Includes bibliographical references (p. 130-141). Also issued in print.

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Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/317495604
Date	January 2008
Creators	Quilliam, Elizabeth Taylor.
Source Sets	OCLC
Language	English
Detected Language	English
Type	Electronic dissertations.
Source	Connect to online resource - MSU authorized users