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A comparative analysis of attitudes toward and responses to email and postal direct mail advertising

Thesis (M.A.)--University of Texas at El Paso, 2009. / Title from title screen. Vita. CD-ROM. Includes bibliographical references. Also available online.

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/436155834
Date January 2009
CreatorsGarland, Caroline Staub.
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish
SourceTo access this resource online via ProQuest Dissertations and Theses @ UTEP

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