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An assessment of computer utilization by graphic design professionals in Thailand

The uses of computer technology in the fields of art
and graphic design in Thailand were investigated for the
purpose of identifying levels of current computer use from
280 responses to a specifically designed questionnaire
among: 1) full-time graphic design educators, 2) art and
design students, and 3) graphic design directors in professional
business positions.
The study instrument consisted of a questionnaire
developed by the researcher, reviewed by a panel of seven
experts selected by the Department of Creative Arts, Chula-longkorn
University. The panel verified content-related
evidence to ensure the validity of the instrument. Appropriate
statistical procedures were implemented to develop
responses to questions of interest. Analysis of the data
showed that a majority of educators, students, and design
professionals supported the use of computer in their professions and/or coursework, and that majorities of the same
groups made regular use of computers.
Subject to differences in rank ordering of computer
usage among population groups, majorities from each group
agreed that publications and graphics constituted the area
of greatest use. A majority of the population agreed that
computers helped to improve efficiency within the studio
environment, and there were only slight differences among
the three groups in generalized support of the use of computers
within art and design curricula. All groups agreed
that educational emphasis should be placed at the level of
the baccalaureate degree, subject to the possible integration
of computer training at all educational levels.
Students reflected the highest percentage of use frequency,
followed in order by professionals and educators.
Each group reflected its own specific concerns in perceptions
of major barriers to the use of computers in graphic
design fields: Educators noted the lack of budgetary resources
to install and maintain computers; students noted
the lack of computer availability for hands-on experience;
and design professionals perceived a lack of opportunity to
attend training courses.
Overall, the results of this study indicated that significant
differences existed between groups representing
academic fields (i.e., educators and students) and graphic
design professionals for all criteria measured. / Graduation date: 1994

Identiferoai:union.ndltd.org:ORGSU/oai:ir.library.oregonstate.edu:1957/35370
Date01 June 1993
CreatorsDisatapundhu, Suppakorn
ContributorsEvans, Thomas P.
Source SetsOregon State University
Languageen_US
Detected LanguageEnglish
TypeThesis/Dissertation

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