碩士 / 國立交通大學 / 交通運輸研究所 / 85 / The dramatic development of internet and its numerous
application has resultedin significant impacts on business
operation pattern. Teleshopping on internet is one of
the most importation applications. However, the initial
investment of enterprise is currently small due to teleshopping
environment isnot mature, and consumer demand is very low.
Nevertheless, how to compare theaverage logistic cost per item
via teleshopping and storeshopping channels with different
physical distribution types becomes an important issue.In this
study, we analyze the operation structure of these two
distribution channels with three physical distribution types
including direct shipment, terminal shipment, and contract
shipment. Logistic cost functions are formulated,
respectively, according to the differences in transportation
cost, inventory cost, logistic facilities'' operation cost, and
order cycle time between teleshopping and storeshopping.
In order to achieve cost minimization and determine the
optimal frequency and shipment sizes, nonlinear programming
problems are formulated subject to constraints of vehicle
capacity and order cycle time. Finally, a case study analyzing
the physical distribution of one local firm''s computer product
is provided to illustrate the application of themodels. The
models also provide the basis for performing numerical analyses
to analyze the sensitivity of the optimal solution to changes in
model parameters. The results of this study illustrate
the average transportation cost of teleshopping is larger than
that of storeshopping, while the average inventory cost of
storeshopping is larger than that of teleshopping for the same
physical distribution type. It appears that the teleshopping
really has its advantage if comparing the average logistic cost
of teleshopping shipping channels with that of storeshopping
shipping channels. Due to the low demand,the common current
shipping type is via mail. However, when the teleshopping
demand grows up in the future, distributing products by
construct private transportation fleet or joint logistics
operation will become a promising choice.
| Identifer | oai:union.ndltd.org:TW/085NCTU0118035 |
| Date | January 1997 |
| Creators | Pan, Chien-Min, 潘建民 |
| Contributors | Jin-Yuan Wang, 許巧鶯 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 112 |
Page generated in 0.0063 seconds