碩士 / 淡江大學 / 運輸管理學系 / 89 / Because of the vigorous competition in the freight transportation market, most of the carriers tend to offer more flexibility to large shippers in the bargaining of freightage. Small shippers, on the other hand, often ship their cargo through forwarders to get lower fares and reliable services. Currently, most freight carriers attract large shippers by offering discount freightage to encourage more shipments as well as revenues.
The decision process of these contracted services, which is different from individual’s consumption behavior, is often referred to as institutional consumption. This study seeks to explore the bargaining process between shippers or forwarders and freight carriers by applying the revised Nash bargaining models. As a result, the demand and payoff functions, and the market equilibrium of freight transportation can be solved.
The methodology of the study is as follows: first, constructs the demand function of the forwarders, then formulates isoprofit functions of the container carriers and forwarders. Next, the study develops bargaining models on the basis of revised Nash bargaining model.
Finally, a case study based on data collected from shippers who transport their goods from Taiwan to Los Angeles are be presented. The results are analyzed and could be used as guidance to the decision-makers and policy-makers in the business.
| Identifer | oai:union.ndltd.org:TW/089TKU00425011 |
| Date | January 2001 |
| Creators | Jui-Hsien Chu, 朱瑞賢 |
| Contributors | Feng-Yeu Shyr, 石豐宇 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 91 |
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