碩士 / 國立中正大學 / 企業管理研究所 / 90 / Thesis Abstract
Since 1992, when Deng Xiaoping called for reforms and a more open stance to the outside world, China’s government from central down to small township level, all ranked first priority for how to welcome more foreign investment by any means they could do. China’s population is 1.3 billion. The country’s economy has grown, on an average , about 8% per year for almost a quarter-century (according to official figures). This growth has created a huge demand for the products, services, and knowledge that other developed countries can supply.
According to Taiwan MOEA issued 2001 small & medium enterprises white paper that, according to the world consultant co. AT Kearney survey, China has became the No. 2 next to U.S.A., the most favorite investment country in the world. For Taiwan, no matter its geographic position and historic tie point of view, has owned the greatest opportunities and, on the contrary, risk if we do not behavior well enough for those economic “turmoil”. Taiwan businessmen, since China opened its door in 1978, and Taiwan’s government relaxed the restrictions in 1990s, the investment statistics shown a huge jump up. From 1991 till April 2002, Taiwan has contributed US$20.7 billion to Mainland China ( China government’s record was US$29.4 B till the end of 2001), which occupied Taiwan’s foreign investment 39%, and its trend is going to be heavier continuously. However, as Chinese Communist Party, government ministries and bureaucracy retain considerable control over the economy, and due to its unique social systems and cultures, all investors also entered one of the most opaque economies and a country whose generally poor infrastructure is, nevertheless, world-class in spots like Shanghai, Beijing, Shenzhen, coast big cities.
For Taiwan companies who entered China because there provides not just good opportunities for low-wage manufacturing, but also offers enormous market explosive potential. After operated their businesses in Mainland for years, did they get a boost from this huge country or got injured in the blast ? And how to detour the risks to ride on the “Key Success Factors” vehicle, that should be all Taiwanese companies’ most concerned issues for keeping investment swarming into Mainland China with fruitful result.
This research aimed on the theories of “ Key Success Factors (KSF)” and “Business Life Cycle”, for how to integrate these two dimensions of figuring out if there are certain key factors incorporated different company’s life stage, could provide valuable management knowledge from the starting stage through their life development, for all Taiwanese companies who have run their business in China for a period of time, or are going to invest there in the near future.
From our empirical study, interview with 7 top managers of six Taiwanese listed and OTC subsidiaries companies in Great Shanghai Area, we found there were solid evidence fitted in our propositions, presented in the following table of KSF along with different company life stages:
KSF with different stage Key Success Factors
Establishing Stage & Growing Stage 1 Product positioning & marketing strategy
2 Capabilities of dispatched Taiwanese managers
3 Operation performance in Production, HRM, Marketing, Finance, R&D
4 Training and education
Growing Stage 1 Familiar local regulations for growing domestic market
2 The level of integrating local employees cultures
3 Promote local managers
Establishing Stage 1 Coordination and communication between Taiwan home co. & subsidiary
2 Sufficient capital before BEP hardly reached
Both mentioned but not as KSF above How to establish and manage the Guan-xi (relationship)
From above information, we advise all investors who are going to join this world-class business opportunities, should take a wide-angle view, without a prudent pre-study such as, your business industries, locations, laws & regulations, network of suppliers and customers, don’t leap before you think. However, this is a once-in-life opportunity, time and tide wait for nobody.
| Identifer | oai:union.ndltd.org:TW/090CCU00121053 |
| Date | January 2002 |
| Creators | Jersey Chen, 陳志昕 |
| Contributors | Hsu, Lien-en, 徐聯恩 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 185 |
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