台灣地區國際商港船舶貨物裝卸承攬業服務品質之研究

碩士 / 國立海洋大學 / 航運管理學系 / 90 / The main purpose of this study is to develop service quality and satisfaction elements of stevedores company in Taiwan. In addition to the review of literature, we interviewed the officials in the harbor bureau and several researchers in this field. Based on 33 elements that were found, the study applied factor analysis to construct four factors for service quality and four factors for satisfaction of stevedores. The study further applied ANOVA method to check whether each factor exited significant differences among different customers. Finally, 33 elements were distributed into four quadrants by matrix analysis. It is useful for resource distribution of stevedores company to improve service quality and satisfaction.

Identiferoai:union.ndltd.org:TW/090NTOU0301022
Date January 2002
Creators宋益進
Contributors梁金樹
Source SetsNational Digital Library of Theses and Dissertations in Taiwan
Languagezh-TW
Detected LanguageEnglish
Type學位論文 ; thesis
Format94

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