Appling Contingent Valuation Method to Study on Value of Developing Ecotourism-An Illustration of The Coast On Hsin Chu / 以假設市場評價法評估發展生態旅遊價值之研究─以新竹沿岸地區為例

碩士 / 中華大學 / 建築與都市計畫學系碩士班 / 91 / According to the spreading of ecological protection, people are more and more concerned of the environment in term of travel and also develop the traveling activity combining natural conservation and leisure — ecotourism. Major natural landscape areas are mainly concentrated among the city edges where are classified as environmental sensitive areas, such as wetland, water area and animal protection area. The development activities have seriously destroyed the environment and create negative effect.
This research is focused on the benefits of ecotourism the coast of Hsin-Chu. The paper classified the environmental benefit area divided into use value and non-use value. use value are divided into tourist value, search value and landscape value. Non-use value are as Intrinsic Value, Option Value and Bequeath value. According to Hsin-Chu citizens’s understanding of the coast development, the paper uses Contingent Valuation Method to evaluate its economic benefits value. The research then finds the results of following:
1.Hsin-Chu citizens’s understanding of ecotourism
According to the analysis of four benefits mentioned above, it is found that the citizens have reached a certain degree of understanding. Therefore the higher degree of understanding indicates the greater interest of participation.
2.Results of economic benefits valuation
The tourist value analysis shows 459.321 NT dollars worth the development of ecotourism on the coast of Hsin-Chu; 306.903 NT dollars worth for research value; 937.780 NT dollars worth for the landscape value. On the non-use value side, Intrinsic Value are -2842.92 NT dollars; Option Value are 849.245 NT dollars; and Bequeath value are 1771.900 NT dollars. Among all utilized benefits, the landscape benefits has the best value whilst on the non-use value, Bequeath value has the best value. Intrinsic Value appears to be negative because of lack of ecotourism information.
3.Initiated development strategies
 Establish common ecotourism information: interviewees do not sufficiently understand the various ecological resources. People merely go there and appreciate the scenery. It is suggested to build a information system.
 Establish a maintaining and management system for ecotourism: adopt “user-pay” concept and restriction policy in controlling the number of tourists.

Identiferoai:union.ndltd.org:TW/091CHPI0224012
Date January 2003
Creators謝巧敏
Contributors胡志平
Source SetsNational Digital Library of Theses and Dissertations in Taiwan
Languagezh-TW
Detected LanguageEnglish
Type學位論文 ; thesis
Format80

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