碩士 / 輔仁大學 / 金融研究所 / 93 / The semiconductor distributors play intermediate role in the semiconductor industry. The successful role the distributors playing would lead to the efficiency in this industry, such as the introducing of the systems of risk management and inventory control.
A Hong Kong distributor (WA company) intends to establish a new branch in Taiwan. Owing to highly competitive market, what strategies the WA company adopt would be the key element to successfully entering to Taiwan market.
The real option method is used to analyze the value of new branch. The simulation results indicate that the value of both expansion options (new market and new product strategies) account for 72% of total value of new company. In addition, the results also show that the company value is highly sensitive to the initial revenue and the growth ratio of revenue.
| Identifer | oai:union.ndltd.org:TW/093FJU00214045 |
| Date | January 2005 |
| Creators | Fanchiang, Pei-Ling, 范姜佩伶 |
| Contributors | Gong, Shang-Chi, 龔尚智 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 57 |
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