Impact of CEO Characteristics and Firm Attributes on the Choice of Foreign Market Entry Timing and Entry Mode / 高階主管特質及廠商特性對海外市場進入時機與進入模式之影響—台商赴大陸投資之實證分析

碩士 / 銘傳大學 / 國際企業學系碩士班 / 93 / The purpose of this dissertation is aimed at discussion the influences of (1) CEO characteristics (age, educational levels, international experience) and (2) firm attributes (firm size, R&D intensity, international motives) on the timing and mode of entry. Through logistis and multiple regression and t-test analysis, 85 firms are empirically analyzed. Finding of this study indicate that educational levels of CEO, firm size and export-oriented motives all significantly influence firm’s entry timing in Mainland china. Educational levels of CEO, international experience, firm size and local-oriented motives all significantly influence firm’s entry timing in Mainland china.

Identiferoai:union.ndltd.org:TW/093MCU05321008
Date January 2005
CreatorsFen-Jung Hsieh, 謝芬蓉
Contributors作者未提供, 李文瑞
Source SetsNational Digital Library of Theses and Dissertations in Taiwan
Languagezh-TW
Detected LanguageEnglish
Type學位論文 ; thesis
Format102

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