The study on the recreation quality of satisfaction in Hsinchu Beach-A case of Sea Viewing Area and Splendor Coastline / 新竹市十七公里海岸風景區之遊憩品質滿意度關係研究-以海天一線看海區與風情海岸為例

碩士 / 中華大學 / 營建管理研究所 / 95 / The purpose of this study was to the recreation quality of satisfaction in Hsinchu Beach-A case of Sea Viewing Area and Splendor Coastline. After carrying on visitor's sample investigation now, effective questionnaire 388 altogether ,the data analytical method have descriptive ,t-test ,one-way ANOVE ,Pearson correlation analysis and Importance-Performance Analysis. The result of study shows, visitors travelling to this district account for 57.5% mostly counties and cities of Hsinchuly, the married one accounts for 40% and has more children, it belongs to more low consumer behaviors to spend equally. Recreational motivations is relax mind, appreciate the natural beautiful scenery, increase family's emotion and life enjoyment, experiencing activity enjoyment etc. For close to nature, Shuing mainly in tour rest motive participated in, visit rest activity in order to take a walk and relieve boredom, is it chat, award scene and award bird, riding a bicycle, family party . Analyse and find from the difference, society visit attention degree and satisfaction, rest of quality in order to have difference of showing by attribute, travel characteristic partly; Find from the dependence analysis result, there is closer existing relatedly between two aspects of rest facilities and management and administration to swim. Learn through IPA analytic approach Sea Viewing Area of environmental quality is it strengthen and then, is it take shelter from the wind facility quantity to sunshade, parking area space, parking area set up some, public latrine quantity and public latrine set up and order, needn't especially strengthen the place that is improved in the Splendor Coastline.

Identiferoai:union.ndltd.org:TW/095CHPI5718006
Date January 2007
CreatorsJyun-Jie,Peng, 彭俊傑
ContributorsLi-Hsueh,Lee, 李麗雪
Source SetsNational Digital Library of Theses and Dissertations in Taiwan
Languagezh-TW
Detected LanguageEnglish
Type學位論文 ; thesis
Format100

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