碩士 / 開南大學 / 物流與航運管理學系 / 96 / The internationalization has boosted the triangle trades and traditional trades as well. After labor division, most of general for ship owning companies operate only full container services and left most detailed transport services to freight forwarders. It means that freight forwarders to provide more complete and detailed services to less than container customers. Freight forwarders have become the best and the unique choice for small clients.
Salesmen with ocean freight forwarder are key persons to face their clients while salesmen usually exchange frequently. Services provided by the salesmen represent the quality of services of Freight Forwarders. Ocean freight forwarders are the middlemen of shipping services and also cooperative rivals. Ship owning companies depended heavily on freight forwarders. In this way, freight forwarders are to face their clients that the salesmen have great contribution to maintaining customer service relationship while it is also not unusual that a client shift to other freight forwarders with their salesman. The study is to explore if it is true that clients followed salesmen and how an ocean freight forwarder prevent the loss of clients due to the quitting of salesmen and provide them with recommendations.
| Identifer | oai:union.ndltd.org:TW/096KNU00301019 |
| Date | January 2008 |
| Creators | Hsiao-Chun Wang, 王筱君 |
| Contributors | Hsiao-Ching Wang, 王肖卿 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 86 |
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