碩士 / 銘傳大學 / 設計創作研究所碩士班 / 96 / In the 1960s and 1970s, Hippies pursue love, peace, anti-war, anti-nuclear and propose eco-awareness. They combined their concepts into arts, and they see their creations as a channel to promote their ideas. Thus, they created many masterpieces and touched the hearts of many people. The featured creation of hippy culture – Psychedelic Art Movement – had merely maintained for approximately 10 years, but its culture, ideal and design have brought huge impact, which is undeniable. Additionally, the poster with Psychedelic Art can well represent the hippie culture during 1960s and 1970s and its visual symbol.
The current research discusses the development of non-mainstream culture. By applying the structure of poster and the theory of Saussure, the presentation of Psychedelic Art, visual symbols found in Hippie culture and the masterpieces of Psychedelic artists of Rick Griffin, Victor Moscoso, Robert Wesley “ Wes ” Wilson will be analyzed. Also, these factors will be applied into the current poster design series. The fonts fill of The poster of Psychedelic Art are extremely transformed having vivid colors, strongly full of features of Art Nouveau. Combining the images using similar, strong, saturated colors with fonts makes the visual vibration. There are three series of posters, and each series have four themes: Love and Peace; Environmental Protection and Caring, with a total of 12 masterpieces. From these series of posters, influential and colorful images are created. The purpose is to call upon the awareness and inspiration of love; human’s instinct of care and concept of protecting the earth. All these can well express the Psychedelic art and style found in Hippie culture.
| Identifer | oai:union.ndltd.org:TW/096MCU05317017 |
| Date | January 2008 |
| Creators | Chieh-Yu Chang, 張婕妤 |
| Contributors | 作者未提供, 張妃滿 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 126 |
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