碩士 / 國立政治大學 / 行政管理碩士學程 / 97 / In the 1980s, Taiwan’s outward investment mainly went to Southeast Asian countries. However, in the late 1990s, the island’s investment there declined significantly, while in mainland China it rapidly increased. Recently, mainland China has made its promotion of investment by domestic and foreign enterprises alike more selective by implementing a new labor law and a unified corporate income tax rate; and Vietnam and other developing countries have moved vigorously to attract investment from Taiwan. As a result, some Taiwan businesses have shifted their investment to Vietnam, India, Indonesia and other developing countries. This appears to constitute a new trend in Taiwanese overseas investment.
The foremost issue for an enterprise investing overseas is choosing an appropriate “entry mode”, because the entry mode will affect the enterprise’s management and performance. There are many kinds of strategies that enterprises use to enter international markets, and every kind is closely related to the goals of the investor. When Taiwan enterprises investing overseas and face numerous factors that affect their entry mode, the lack of appropriate measurement standards will inevitably increase their investment risk.
This study uses descriptive statistical analysis, cross-analysis, and ANOVA to analyze empirically the differenced of entry modes and the factors that influence Taiwanese investment in mainland China and other overseas areas. The statistics show that the investment motivation, scale of investing business, outward investment destination, and industry category significantly affect the entry mode that Taiwan enterprises adopt when investing in mainland China and other overseas areas; international experience, however, does not significantly affect the entry mode that Taiwanese enterprises adopt.
| Identifer | oai:union.ndltd.org:TW/097NCCU5149043 |
| Date | January 2009 |
| Creators | Lin, Chia Jung, 林佳蓉 |
| Contributors | 黃慶堂 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 80 |
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