碩士 / 臺中技術學院 / 商業設計系碩士班 / 97 / With the abrupt rise of China’s economic power, the economic power (of Asia) has penetrate the boundaries of countries, the interaction among cities in Asia has become more close, the metropolises such as Taipei, Shanghai, Beijing, Tokyo, Seoul, Hong Kong, and Singapore have faced the competition of global city culture and architecture originality, and each city needs urgently to find its own orientation. Taichung is the third biggest city in Taiwan that is second only to Taipei City and Kaohsiung City, and because of gathering of talents, Taichung City has the good reputation of “cultural city.” On this stage of intense competition among Asian cities, Taichung City will find its focus with thought of cultural originality.
To make a comprehensive survey from contemporary traces of Taichung City to future vision of new culture, there are seven major images, such as living image, historical image, cultural image, architectural image, landscape image, natural image, and custom image. The theme of the artistic creation took the above-mentioned images as subject matters of expression, and the content could be divided into four main categories: 1. Taichung’s vision and prospect; 2. Taichung’s life and culture; 3. Taichung’s nature and ecology; 4. Taichung’s specialties and features. The attributes of seven major images and the four main directions were adopted to be the framework and crucial points.
In the field of graphic design, poster design has the highest performance power of culture, and is the graphic medium of the strongest visual effect. Via the way of poster originality, the series poster creation hoped to transform Taichung’s city image and cultural originality into economic industry, culture and art, let Taichung have a new face, elevate Taichung City’s visibility and confidence, promote citizens’ sense of participation and international outlook, and expand Taichung’s cultural power outwardly through visual communication! Finally, the experience and achievements of the artistic creation research were written into the exposition for the research and reference of junior artistic creators.
| Identifer | oai:union.ndltd.org:TW/097NTTI5317012 |
| Creators | Chun-Liang Hsu, 徐俊良 |
| Contributors | Shin-Fu Lee, 李新富 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 155 |
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