The entrepreneurs and residents’ attitudes toward tourism development: A study of Ainu communities in Hokkaido from the perspective of the creative destruction theory / 以創造性破壞理論探討原住民社區企業家兼居民對觀光發展之態度-以北海道阿寒湖為例

碩士 / 中國文化大學 / 觀光事業研究所 / 97 / Indigenous tourism has become popular nowadays, and its unique culture is the major pull to attract tourists . The sources of investments and profits of business often contribute to creativities in new technology and commodities in indigenous communities such as handicrafts. However, destruction in tourism areas is often incurred during the process of commodification of traditional products. In turn, the consequences of the destruction- i.e. over-crowding, damages to public facilities, and an increase in crime lead to conservative or even negative attitudes of local residents.
This study uses the creative and destruction theory. Five stages in the process of creative and destruction were included: Early commodification, Advanced commodification, Early destruction, Advanced destruction, and Post-destruction. The concepts of creation and destruction are implicit components in the production cycle. The theory is using three variables: entrepreneurs’ investment, the consumption level of tourist, and residents’ attitudes toward tourism development to measure the tourism development stage of the tourism area.
The study findings are as follows: the entrepreneurs’ investment is on the advanced commodification stage; the tourists’ consumption level is on the advanced commodification stage; similarly, the residents’ attitudes toward tourism development is on the advanced commodification stage.

Identiferoai:union.ndltd.org:TW/097PCCU0571010
Date January 2009
CreatorsChang, Chih-Chia, 張志嘉
ContributorsWen-Yu Su, Janet C. Chang, 蘇文瑜, 掌慶琳
Source SetsNational Digital Library of Theses and Dissertations in Taiwan
Languagezh-TW
Detected LanguageEnglish
Type學位論文 ; thesis
Format109

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