Exploring the Development of Wanggong Village Oyster Art from the Pesource-Based View / 以資源基礎理論探討王功漁村蚵藝產業的發展

碩士 / 逢甲大學 / 經營管理碩士在職專班 / 99 / The fishery in Taiwan has been trap in between the declination of the industry and the predicament in transformation. Recently, the fishery starts to promote its business by operating music festival in the theme of sea life, a magnificent case study could be found in Wong Gong''s spiritual trip of sea crafting art in tidal zone, the main subject of this research is to discuss the possibility for Wong Gong''s oyster art to continuously develop within its current resources.
The main subject of this research is to discuss the possibility for Wong Gong''s oyster art to continuously develop within its current resources,there are numbers of limitation for development due to the lack of attention for sea culture from our people, the deficient of human resources, the marketing problem for the business promotionm,the Wong Gong fishery needs to focus on researching and analyzing through the lens of its current resources. To industrialize Wong Gong''s oyster art, it needs to be examined for core value and resources base on the existing resources. we have to finalize its fundamental value to be able to maximum in production.
We will be using numbers of interview researches from Wong Gong’s oyster art, the one and only sea arts industry in Taiwan. Moreover, we believe that discovering the value of fishery culture has a better influence in social then in economy,the most important observation would be the relationship between local community and development progression, and further emphasize local specialty as our main sale index,the main purpose is to help the industry expand into a more significant development.

Identiferoai:union.ndltd.org:TW/099FCU05457102
Date January 2011
CreatorsFeng-Jung Liang, 梁鳳蓉
Contributors, 張保隆, 周瑛琪
Source SetsNational Digital Library of Theses and Dissertations in Taiwan
Languagezh-TW
Detected LanguageEnglish
Type學位論文 ; thesis
Format155

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