碩士 / 國立臺灣科技大學 / 工業管理系 / 99 / Aircraft interior is the first impression an airline company gives it to passengers. It represents company’s image as well as distinguishing signature in addition to the appearance of the aircraft. Because of the variety of interior kinds, material science, mechanical engineering and textile, plastics, chemical specialties are involved.
Interior Industry development is quite suitable for domestic small and medium-sized business entities from author’s perspective. It means not only hundred of billions annual market value world wide also the access to upgrading the industry. Unfortunately, there are not enough information or guidelines in either published literatures or accessible archives concerning the marketing, specific technologies and necessary certifications, not mention the strategies for entering this business.
The objective of this thesis is focusing on domestic Aircraft Interior Industry development opportunities. Therefore, the analyses and description of domestic conditions, environment, world marketing, technologies and certification systems are presented in order to point out the niches for our industry to explore interior business. The scope of this work also includes the requirements and strategic suggestions for entering the global supply chain. It is hoped that this article will provide our industry a guideline to promote itself to a globalized and high-value-added product manufacturer.
| Identifer | oai:union.ndltd.org:TW/099NTUS5041025 |
| Date | January 2011 |
| Creators | Chih-wei Chien, 簡志維 |
| Contributors | Ruey-huei Yeh, 葉瑞徽 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 99 |
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