碩士 / 樹德科技大學 / 經營管理研究所 / 99 / Since people have higher requirement in service of quality, the government have paid attention on increasing service quality. Undoubtedly, Coast Guard Administration under Executive Yuan has upgrading approaches in quality of service. For this reason, this study attempts to discuss the satisfaction in public service for fishermen in Penghu.
In the first part of this study, we describe the motivation and research goals. Then, we design a questionnaire depending on related research, assumptions, hypothesizes, and other questionnaires. The concepts of this questionnaire is based on PZB’s service quality model, involved five structures including tangibility, reliability, responsiveness, assurance and empathy. After colleting the questionnaires, we utilize SPSS to analyze these data. Then, we perform Importance-performance analysis to integrate two kinds of information, forward expectation and practical experience. Through the analysis, we can recognize fishermen’s conscious and actual feeling in Coast Guard Administration. Furthermore, The analysis results can be the directions and suggestions to enhance service quality of Coast Guard Administration.
| Identifer | oai:union.ndltd.org:TW/099STU05457007 |
| Date | January 2011 |
| Creators | I-Cheng Kuo, 郭益誠 |
| Contributors | 許正芳 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 76 |
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