碩士 / 國立中央大學 / 管理學院高階主管企管碩士班 / 100 / The innovation business model may change the entire business pattern, may let market to reshuffle. This kind of innovation also has the precedent to follow, regardless of being Walmart, Bestbuy, Amazon and Apple, is the business model innovation successful model. From 1998 to 2007, the success entered Fortune 500 big enterprises has 27, including 11 were considered that their success was as a result of the business model innovation. Plateau capital management company (LPC) founder Bob. Higgins when refers to himself to be employed 20 year experience said: The review company''s development, I thought that each time is defeated belongs to the technology, each time succeeds belongs to the business model.
"Blue Sea Strategy" explains the customer using the value innovation curve the value to advocate that often will obtain wonder the equally good results from different methods, will carefully examine to the consumer has the attraction value to advocate truly, and round trip will satisfy him with own resources and the flow, completely will have the possibility to create a new market to come out. Looking from Apple Company''s high growth, the high growth company regarding surpasses or defeats the competitor not to be interested, what they are interested truly creates the out of the ordinary market.
The apple Siri system is changing consumer''s use custom, carries on the search and the Siri graceful spoken language search way on Google compares, appears very troublesome. When Siri starts to be able to understand and to reply after consumer''s question, the search will add the advertisement the business model along with it change, Google and the Apple two big giants contends with will also be in the future several year industrial revolution major drama. Taiwan''s enterprise is generally makes money by the manufacturing perhaps by the necessary application, therefore, has the essential research regarding both''s trend of development to be clear, so as to seek in the business model the profit spot.
| Identifer | oai:union.ndltd.org:TW/100NCU05627049 |
| Date | January 2012 |
| Creators | Chien-hung Lan, 藍建宏 |
| Contributors | none, none, 王弓, 張明宗 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 56 |
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