博士 / 中華大學 / 科技管理博士學位學程 / 101 / This study investigated the Co-opetition strategies of the logistics and tourism industries in Taiwan and the Western Taiwan Straits Economic Zone (WTSEZ) using game theory. First, we found that the two concerned parties developed a positive reciprocal relationship after suspending hostilities, even setting a milestone of peace and prosperity for both sides. The WTSEZ proposed in China’s “Twelfth Five-Year Plan” has become a trending research topic in every field of Taiwan’s academia. The issue has also received international attention and concern. Second, this study analyzed the circumstances and strategies of logistics and tourism in Taiwan and the WTSEZ and found that each party’s logistics and tourism industries possessed unique characteristics and advantages, with their strengths complementing each other. The westward expansion of Taiwan’s logistics and tourism industries to the WTSEZ is driven by natural resources, land costs, labor costs, and domestic market demand. Additionally, the WTSEZ logistics and tourism industries value and exploit Taiwan’s modernized industrial skills, superior management abilities, international market experience, exceptional human resources, advanced training systems, and extensive international connections. Finally, this study used game theory to identify the optimal competitive strategies to support cooperation between parties. The results are shown in the pay-off matrix of a static game. Regarding the static game competition, we know that the only diligent competitive strategies adopted by both sides was the Nash equilibrium; in a dynamic game with a grim trigger strategy in play, companies (logistics and tourism industries) have a greater desire to implement a mutually beneficial cooperative strategy. Therefore, to develop human capital for the logistics and tourism industries, we recommend that Taiwan and the WTSEZ should first collaborate in training the personnel required to expand the logistics and tourism industries. This step will have a progressive and direct effect on the westward expansion of the logistics and tourism industries of Taiwan or the WTSEZ.
| Identifer | oai:union.ndltd.org:TW/101CHPI5230002 |
| Date | January 2013 |
| Creators | Li-Yang Hsieh, 謝理仰 |
| Contributors | Hsiang-Sheng Lin, 林祥生 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 134 |
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