碩士 / 國立交通大學 / 經營管理研究所 / 101 / Having characteristics of well-developed E-Commerce market and high density of convenience store location, Taiwan’s convenience store companies and electronic retailers cooperate to start the innovative model of "Retailing delivery" logistic service, which is "Buy goods in online store and pick up goods in convenience store". Besides, based on the B2C retailing delivery, C2C retailing delivery is also provided in Taiwan, which lets consumers send goods in convenience store and receivers could pick up goods in convenience store.
With the increase of transaction volume between Taiwan and China, Taiwan’s biggest two convenience brands (7-11 and FamilyMart) both started to run business in China. In the end of 2011, not only same model of B2C retailing delivery came up in China, but also Taiwan FamilyMart and China Taobao provided multinational B2C retailing delivery. As a result, multinational C2C model has great potential to be provided for the future market. However, multinational C2C model also contains some issue about risk management.
Therefore, the study uses research method of fuzzy cognitive map to explore the content of vulnerability factors and relationship of vulnerability factors to multinational C2C retailing delivery logistic service. The result shows that “Pool Integration of Information System” is the most influential factor to the other factors, and “Frequency of routine communication” is the last factor to be stable among the whole service system. Besides, the study also manipulates two factors’ state value separately to conduct simulation analysis in order to examine the dynamic behavior of whole service system and other factors.
| Identifer | oai:union.ndltd.org:TW/101NCTU5457062 |
| Date | January 2013 |
| Creators | Jeng,Hao-Yu, 鄭浩宇 |
| Contributors | Yang,Chyan, 楊千 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 73 |
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