碩士 / 國立交通大學 / 管理學院管理科學學程 / 101 / In recent years, the problems of global warming and energy crisis are becoming increasingly severe. Therefore, governments have begun to review the impact of using the fossil energy on the global environment and pay much more attention to energy saving and carbon dioxide emissions reduction. The renewable energy sources or the green energies are thus becoming the most potential alternatives to replace the traditional fossil energy sources. Among so many renewable energy choices, solar energy is regarded as one of the unlimited and continually replenishable energy source. Consequently, institutes and industries are actively developing the photovoltaic technologies and related supply chains. The Feed-in-Tariff policy had accelerated the photovoltaic industrial development as the Germany government was the first to introduce it into the industries. Thus, from year 2004 to 2008, the flourish of the photovoltaic industry attracted lots of firms from Taiwan and China invested into the related supply chains.
However, the global solar industry has encountered the oversupply of products offering an unprecedented decline in module prices more than 50% since 2011. As the major markets in Europe have faced a serious debt crisis and thus the European governments have reduced the subsidies and thus worsened the industrial economic. All of sectors in the industry are facing unprecedented challenges. In this study, we seek to pursue Blue Ocean Strategies for those who concern the development of photovoltaic industries in Taiwan and China via reviewing and analyzing the results of some key aspects including the market supply and demand, industrial value chain, technologies development and government subsidies of the industry to facilitate organizations creating new demands in the "Blue Ocean" market space, rather than to compete with other rivals in the existing Red Ocean markets.
| Identifer | oai:union.ndltd.org:TW/101NCTU5457097 |
| Date | January 2013 |
| Creators | Cheng, Hai-Peng, 鄭海鵬 |
| Contributors | Chu, Po-Young, Tsai, Chuang-Chuang, 朱博湧, 蔡娟娟 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 132 |
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