碩士 / 東海大學 / 高階經營管理碩士在職專班 / 101 / Off-campus housing is an important experience for most college students. Nonetheless, off-campus housing demands vary, depending on the history, location, and characteristics of the colleges. This study, thus, aims to explore the factors that influence the off-campus housing rental intention between Tunghai and Feng Chia universities, the two universities located in distinct business districts of Taichung city. This study collected 282 valid questionnaires through survey method with convenient sampling. Factor analysis results showed that the five factors influencing off-campus housing rental intention included: landlord service management, equipment and function, safety and hygiene maintenance, external environment quality, and cost utility. The results also revealed that the factor “external environment quality” was weighted significantly differently while evaluating the off-campus housing alternatives between the students of the two universities.
| Identifer | oai:union.ndltd.org:TW/101THU00026031 |
| Date | January 2013 |
| Creators | Chang Chih Chun, 張志群 |
| Contributors | Ph.D.Kai-Li Wang, Ph.D. Yen-Tsung Huang, 王凱立, 黃延聰 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 87 |
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