博士 / 國立雲林科技大學 / 企業管理系博士班 / 102 / How to enter an overseas market by turn key? How to root an overseas niche market and embody firm’s value? These are important business problems to a growth small and medium-sized enterprise. This article constructs the model of turn key to enter an overseas market for a latecomer. Four modules: patent imformation, technology roadmap, total potential market and discounted cash flow integrate into one model through which a small and medium-sized enterprise could appraise the value of turn key for a target case.
| Identifer | oai:union.ndltd.org:TW/102YUNT5121027 |
| Date | January 2014 |
| Creators | Shao-Yu Peng, 彭紹與 |
| Contributors | Kuei-Kuei Lai, 賴奎魁 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 139 |
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