碩士 / 國立虎尾科技大學 / 休閒遊憩研究所 / 103 / In recent years, the government faces an agriculture subject gradually, expect traditional agriculture actively transformation and change, key keep on finding out the existence, besides present the people recreation travel custom one part gradually turn into a kind to become intimate with the natural agriculture recreational pattern, while the recreational agriculture operate process in, must make use of special hometown life culture and experience activity, develop a kind of depth tour, and recreational tour like this in, experience personally an activity will is a kind of tool, and by experience the activity tool like this, produce to experience personally too later on the discussion and explanation that value researcher thinks by this thesis, the relation for distinguishing to experience personally activity and experience to be worth of both.
And this research aim in the middle of inquiring into a Kui Hai visitor in the farm experiencing personally an activity for the agriculture, quantity form with interview owner after, study of experience quantity form, besides the experience value then makes reference to Mathwick et.al.(2001) and experience of Y. R. Chen(2008) et.al. to measure the form and partially modification do this research quantity form, will it both integrate the establishment and measure the form for the research needed for studying origin. And adoption the sampling by convenience carry on a questionnaire on the scene, questionnaire''s issuing each activity is 200 and all amount 800, the always effective questionnaire is 659. According to dissimilarity of filling and answering the content combine basic attribute, sense experience and experience price and be carrying out the chi-square check and independent sample t to examine to count with single factor variation, study the result confirmed sense experience and experience to be worth of the notable connection, it will give the farm the adequacy suggestion as a result, expecting to let the visitor can acquire the better recreational experience chance in the farm, and expect the research can contribute to the management in the farm and innovation development in future.
| Identifer | oai:union.ndltd.org:TW/103NYPI5744015 |
| Date | January 2015 |
| Creators | Guo-Hwa-Hung, 洪國華 |
| Contributors | Chun-Nan Lin, 林俊男 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 201 |
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