Different Types of Tourist Hotel Ownership Feasibility in Offshore Islands: A Case Study of Tourist Hotel in Penghu / 離島觀光旅館經營型態之可行性評估—以澎湖觀光旅館為例

碩士 / 輔仁大學 / 餐旅管理學系碩士班 / 106 / Looking back at the past 10 years, the rate of domestic travel has increased by 72.6%. Simultaneously, the revenue of tourism had also increased by 81%. With policies supporting the nations’ tourism, the statistics of tourism increases; the amount of hotel also increases nationwide. Not just for the main island, international chained-branded hotels have also established branches in Penghu. This is an indicative significance.
Starting from 2011 till 2016, the number of visitors in Penghu increased from 875,000 to 1,082,000. The increase of visitors brought up the need of accommodation. With the grand opening of an international chained-branded hotel in 2015, the number for possible accommodation increased by 331 rooms. However, the grand opening did not affect the income of other hotels; revenue most likely stayed the same if not increased. This showed the possibility for the industry cannot be underestimated. Thus, this study analyzes financial feasibility of developing tourist hotel in offshore island. Also, it discusses the influence on payback period and inner rate of return regarding to different types of hotel ownership.

Identiferoai:union.ndltd.org:TW/106FJU00720016
Date January 2018
CreatorsCHANG, TAO-YA, 張道亞
ContributorsWANG, YUAN-HUEI, 王媛慧
Source SetsNational Digital Library of Theses and Dissertations in Taiwan
Languagezh-TW
Detected LanguageEnglish
Type學位論文 ; thesis
Format70

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